Amazon is a huge online retailer with a market capitalization of more than $ 268 billion US from June 2018. Amazon is an online retailer and enables individuals and companies to sell and display products online. It is the largest internet store in the world by revenue, with 2017 revenues in excess of $ 177 billion.
Amazon is one of the most popular online market places used by both individuals and companies and the site is available in many different countries and languages. Amazon Kindle is one of the most popular products, as well as the Amazon app store. Finally, Amazon offers software and infrastructure solutions for companies and individuals.
Amazon was started in Seattle Washington in 1994 by Jeff Bezos and was initially little more than an online bookstore. From that humble beginning, Amazon has become the largest online e-commerce retailer, and one of the most powerful brands in the world. Not only has it expanded its range of goods and services, it is also participating in the streaming video market, the cloud computing marketplace, and most recently, Amazon banking has begun.
Amazon is not only the most valuable internet store in the world, it is also the most valuable retailer that surpassed Wal-Mart in 2015. It is also the fourth most valuable company in the world, only surpassed by Alphabet, Apple and Microsoft. It has often taken a low profit margin approach to new product offerings to gain market share, and this strategy has worked amazingly for Amazon as they dominate many of the markets in which they participate.
Amazon has a storefront website for more than a dozen different countries and ships to almost every country in the world. It also hosts the retail websites of brands such as Sears Canada, Marks & Spencer, Lacoste and others. It also owns more than 40 subsidiary brands such as Zappos, Diapers.com, Goodreads, IMDb and many more. Lately the website has been gaining much in popularity among new and second hand Rolex watch investors, buyers and owners of a watch collection.